TAKE THE PLUNGE

CHANGE YOUR LIFE

CREATE THE ULTIMATE WELLNESS RITUAL
BUY NOW
Starting at
$4,990 USD
$4,990 USD

Or just $174/mo
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OVERALL HEALTH

  • Immune system support
  • Increase blood flow
  • Reduce chronic pain
  • Boost your metabolism
  • Better sleep

MENTAL FITNESS

  • Boost in energy
  • Elevate mood
  • Practice discipline
  • Increased resilience

RECOVERY

  • Lower inflammation
  • Reduce muscle soreness
  • Boost performance

COLD, CLEAN WATER. RIGHT AT HOME

The Plunge requires no plumbing and can go inside or outside, giving you cold, clean water whenever you want it.

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AS LOW AS $174 per Month.

Go as low as $174 per month over 36 months or pay no interest over 12 months w/ Affirm at checkout.

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MEET OUR FOUNDERS

Plunge was born out of optimistic vision during a challenging time. In March 2020, COVID-19 shut down Michael's float spas and with his newly found free time, he looked at the cold plunges on the market and found them shockingly expensive. Enlisting the help of his dad, they were determined to create a more affordable option. After countless iterations and improvements, the Plunge was born.

A friendship turned into a powerful partnership when Ryan Duey came on board. Michael and Ryan have a common passion for cold plunging, floating, and building win-win relationships. After building the first 20 Plunges out of Michaels garage, they have since opened a factory in Sacramento and are sending Plunges all over the world!
Our Story

FANS OF PLUNGE

Conor McGregor

Connor McGregor keeps two units at the ready. One in Vegas & one in Orange County.

Rich Roll

"I've got the temp down to 46 now. I do 3 rounds at 4 minutes. When I first started I'd be shivering, but now I get in and it feels awesome. It really is quite refreshing. It's been helping my back a lot."

Dr. Rhonda Patrick

"2 things that excite me most about having my own cold plunge are the really robust increase in the neurotransmitter norepinephrine. I'm also excited about the potential of increasing mitochondria in adipose tissue and muscle tissue."

JP Sears

"I start every morning with a plunge. It gives me a huge psychological win because Iā€™m doing something uncomfortable that I know is good for me. That mentality carries over into all other areas of my life! I love my Cold Plunge!"

Slater Trout

"The cold Plunge has single handedly been the one of best investments for my health that I have ever made. The instant, positive results of cold exposure are an absolute game changer for your physical and mental health"

Aubrey Marcus

"I view the cold plunge as essential to my human optimization and it has all the built-in cooling, filtration, and sanitation to give you a stable temperature with circulating water in a sexy ass tub."

Andrew Huberman

"I've been doing cold in some form or another since 2015. I went over to Spain to learn it from the great Wim Hof and then actually brought Wim and family out to the bay area to talk to some tech companies so I'm a big believer in using the cold."

Tony Hawk

"I've heard nothing but great things about Plunge. If you start seeing me doing a bunch of new trick on Instagram... you'll know why."

WHAT PEOPLE ARE SAYING

Best purchase of the year

Have used it every day since we got it, usually 2x a day. Game changer for sure. Love it!

Craig A.

Very happy use it daily

I purchased the Cold Plunge Pro been using it for two months and I have zero complaints. Very happy use it daily at 49F for 20 minutes.

Troy P.

Love it!

After years of lugging 200lbs of ice for every plunge session and then dumping 150 gallons of water in the lawn, I had enough. I researched several...

Namdev L.

The Perfect experience

I am just getting into the Wim Hof experience and lifestyle. Living in So Cal its hard to take super cold (therapeutic) showers so I invested in th...

Casey M.

Plunge love

I am obsessed. I am beyond understanding how plunging became an integral part of my wake up and evening routine. It has. I need to start and end my...

Dori L.

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